In order to produce a great photograph, the art of Commercial Photography
requires a high level of patience, attention to detail, and creativity.
Specifically, Product Photography
requires a higher level of EDITING
utilizing a combination of high caliber software processing packages, such as Photoshop, Lightroom, or CaptureOne, to
remove unwanted manufacture defects and impurities that exist in the prototype or product sample. The finished photographs are essential to a successful marketing campaign.
Marketing is a time-consuming process, where one or more creative professional(s) collaborate to produce a flawless and creative campaign. Great Marketing campaigns include E-Commerce that requires amazing photography.
I specialize in creating photographs that support the campaign's goal to promote the product in the most efficient manner.
E-Commerce product photography might also require a pure white background, which is the standard for most shared platforms, like Amazon.
At my commercial photography studio in Cranford, New Jersey
, I enjoy creating highly creative photographs with the highest level of details, dept-of-field, and color correctness.
I specifically enjoy the creative journey to a final and perfect commercial product advertising photograph.
I love what I do with the camera, so I consider my commercial photography process a work of art!
My clientèle includes a combination of new and/or emerging entrepreneurs in the product manufacturing and commercial consumer accessories arena.
By staying on top of the constantly evolving landscape of commercial product photography, I strive to engage with my client's business, technical, and artistic requirements to provide them the
creative solution that increases their product's marketing potential, well above their competitors.
I am dedicated to my process and continue to enhance my skills and knowledge to create the highest quality and the most creative commercial product photographs for your marketing, advertising, e-commerce, and social media content
that highlight your products' characteristic features, usability, and functionality, which increase your brand awareness and marketshare.
On the basis of my client's business requirements and marketing goals, I will provide a tailored digital imaging solution; my resources and creative processes are at your disposal.
When you are ready to launch your marketing campaign, do not hesitate to contact me to request a quote
or schedule an appointment.